About

WTF is this site!? I mean, is it even safe?



Yes, this site is safe, but that doesn’t mean it’s good, though I hope to prove to you the latter over time.

This place is where I, Chase Reeves, write and link and ponder and play about business and design on the internet.

There’s some good stuff in here; stuff you’re looking for and that will make you a better person and save your marriage and make you more virile… and then there’s other stuff.

Free Subscription

Sign up here for free email notifications of wind-breaking insight, hilarity and tom foolery.


The editor picks picked by the editor

I’ve collected some of my betterish posts into a collection called Editor’s Picks. If we’re just getting to know each other you should start perusing there.


Most popular topics

Build+Ship: Collections of quotes, links, pictures and stories about doing your best work more often, with heart and followthrough.

Quote: Collections of interesting quotes about work, craft, heart, and other things that make me feel like there's a point to it all.

Matterful: The matterful things. The things that matter and in so mattering fill our fur with furled fronds of faith.

Design: A collection of thoughts and links about the making of things with heart and class.

Video: A collection of moving pictures that inspire, giggle, teach or woo you.

Musics: Where the things I hear are heard.


Listen, you should subscribe

I’m totally getting better with age… you don’t want to miss anything. So, just enter your lil’ email address here and I’ll shoot you an occasional email!


What’s With The Name?

You know, there’s so many people out there rambling on about “the glass is half full and everything’s perfect” or, “OMG all is lost!” when really, we can’t say much about all that stuff with any certainty. And yet, we can still build something; a life, some friendships, lil’ giggles, a fart… we can build these things for sure.

Ice to the brim is not only an essential first step in any decent cocktail, it’s also a way of saying: It doesn’t matter what time we show up, we’ll be ready… ready to party, for some life, for some heartache, for something matterful, whatever.


About Chase Reeves

RSS Feed   |   My Tweeter

I live in Portland, Oregon with my lovely wife Mellisa (who is a Portland real estate agent).

We have a little boy called Aiden, who feeds on my broken dreams and who makes me love him regardless of my own devices. This drove me to create a blog for new dads.

According to the Enneagram, I am a type 7, “The Enthusiast.” That means I get fired up about stuff.

I do the internet communication, design, creative, business-sense thing for a living. I’m currently working as the Director of Marketing at Iterasi with @petegrillo and team.

I care a lot and work hard at karaoke.

Best case scenario: writing here helps me become more aware of what matters in my life, and makes me better at that stuff. Worst case: you’re bored; a risk I’m willing to take.


About This Site

I built this site from the ground up using Photoshop, Textmate and lots of keyboard shortcuts. It’s built on WordPress and the magically intelligent Thesis Framework. Font’s and “believe in yourself” provided by Google.

The Reeves Family